ABOUT THE SHOW

Welcome to the Wild West of Modern Sports.

Sports NILhism is a raw, high-stakes journey through the rapidly mutating world of Name, Image & Likeness (NIL). From high school stars to college legends-in-the-making, sub-professional sports are transforming in real-time. The stakes? Legal. Financial. Cultural. Existential.

This isn’t just a sports podcast. It’s an inside look at the deals, dramas, and decentralized power struggles that define a post-amateur era. The NCAA is flailing, state laws are conflicting, and 17-year-olds are signing million-dollar brand deals before they declare a major.

Each week, host Matt Boatright-Simaon chases stories at the edge of what sports is becoming. We’re tracking the money, the misinformation, and the movement—live as it unfolds.

Think The Athletic meets Vice, with a dose of Last Week Tonight energy. Deep dives. Sharp commentary. No blind reverence.

THE JOURNEY

This is a documentary-style podcast in real time, chronicling how sub-pro sports—from high school to college to semi-pro leagues—are evolving. Athletes are now entrepreneurs. Coaches are recruiters and negotiators. Universities are branding factories. The old playbook is dead.

We’re not waiting for the 30-for-30. We’re documenting it as it happens.

THE HOST

Matt Boatright-Simon is a journalist and media disruptor with a decade of experience covering the power and politics behind the headlines. Known for his fearless questions, sharp writing, and obsession with systems in flux, Matt brings a critical lens to sports coverage that refuses to worship institutions or settle for clichés.